Always Home Arizona

• Affordable Small Business Web Site Design

  Always Home Arizona needed a straightforward brochure-style website to fit within their budget. By leveraging an open source content management system, free template and customizing it with inexpensive stock photography, we were free to focus more energy on the search engine optimization while staying within budget. In approaching the project this way, we scored a win-win for everyone!

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  Planning Websites for Small Businesses

  Trent Wilfinger, co-owner of Always Home Arizona, set the pace for a site that highlights their core offerings, gives a platform for satisfied clients to testify on, and enables potential customers to contact the company discreetly.

  Features for a Small Business Web Site

  All the Queen’s Men provided a simple solution that is easily maintained. Back-end functionality includes:

  • The availability of spam screening on all form submissions.
  • Dynamically rotating testimonials on the home page.
  • Dynamically-generated keyword-targeted meta-data for each page

  Internet Marketing Services and Search Engine Optimization

  As an aspect of the design and development of Always Home Arizona, we carefully researched keywords and included this in the meta-data of each page on the site. Because the company has no need to regularly update or add new content to the site, we could not rely on naturally occurring text to optimize the site for us. Instead, we strategically chose meaningful URLs, descriptions, headings and more. Our hard work has paid off as we are currently enjoying a #1 ranking for some of our search terms. See the image below for more one example.

  

  Ongoing Website Development and Support

  Always Home Arizona has been able to rely on us for continued technical and design support. Looking to the future, we are currently in the process of creating video tutorials to empower the company owners with the ability to complete the bulk of their own site maintenance while avoiding weighing them down with a significant learning curve. We feel this will deliver the best value while retaining the high quality online presence these entrepreneurs deserve.

  The Outcome of Effective Web Design

  Mr. Wilfinger considers the final solution “perfect” for his company’s needs. We were happy to leverage the generosity of the open source design and development community as a whole to bring this project “home” affordably.